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  • Symmetry in Product Photography: Why It Matters

    Symmetry in Product Photography: Why It Matters


    When you’re selling products online, first impressions happen fast—and they almost always happen visually. If you’re an ecommerce brand or product photographer, you know how important it is to get every detail just right. One of the most overlooked (but critical) details? Symmetry.

    Humans are wired to crave symmetry. It signals beauty, balance, and trust—exactly the feelings you want to trigger when someone lands on your product page.

    When you think about symmetric photos, think ecommerce photography for apparel, shoes, accessories, cosmetics, electronics, and anything presented in a clean, controlled environment. Symmetry matters even more in apparel photography, especially for things like ghost mannequin shots where structure, balance, and form all drive buyer confidence.

    Why you need symmetric product photos

    Studies show that 87% of online shoppers believe enhanced product content is helpful to them during their shopping journey. In today’s competitive landscape, delivering symmetric, polished images isn’t optional—it’s the bare minimum.

    Here’s why:

    • Aesthetic: Symmetry creates a polished, professional look that immediately elevates your brand.
    • Easy browsing: Balanced images are easier to process visually, making it faster for customers to evaluate and compare products.
    • Visual trust: Symmetry builds instant credibility and makes your brand feel more reliable.
    • Emotional appeal: Symmetrical compositions feel satisfying, calm, and complete — all things that lower buying friction.
    • Performance metrics: Symmetrical product photos often convert better, boosting both clicks and sales.

    That’s where Path comes in. Our expert editors apply symmetry with care—enhancing your product’s natural design without making it look artificial or over-edited.

    When and how to use symmetric ecommerce photos

    Highly detailed products

    If you sell jewelry, electronics, watches, or anything intricate, symmetry highlights the craftsmanship and premium quality you’re trying to showcase.

    Highlight centerpiece items

    Hero images, like your main PDP photo or homepage feature, need to feel instantly strong and balanced. Symmetry gives products that commanding presence.

    Premium products and brands

    Luxury brands know: symmetry is a visual shortcut to higher perceived value. It signals attention to detail, care, and sophistication.

    Selling symmetrical products

    When you sell mirrors, tech gadgets, skincare bottles, apparel, shoes, accessories, cosmetics — basically anything designed with balance in mind — your photos should mirror that symmetry. It reinforces design quality and makes browsing intuitive.

    Bonus: Ghost mannequin shots especially benefit from perfect symmetry to create clean, realistic apparel displays.

    Marketplace product photography

    Symmetrical product photos aren’t just nice—they perform better in marketplace search results and listings, helping you stand out in crowded spaces. If you sell on marketplaces like Amazon, eBay, etc., you might even be required to use symmetric product photos. 

    Marketing and advertising campaigns

    Symmetry draws the eye and keeps viewers engaged. Whether you’re designing social media ads, web banners, or print catalogs, symmetric images create irresistible visual flow.

    High-end retouching

    Good symmetry editing polishes natural flaws—like a slightly crooked seam or uneven laces—without making your product look artificial. It’s subtle, invisible craftsmanship that makes a major difference.

    Tips for symmetric product photography

    Here’s the key to mastering symmetry without overdoing it:

    ✅ Keep the product’s natural shape and design intact.

    ✅ Center lines, balance proportions, and adjust visible angles carefully.

    ✅ Use symmetry to enhance authenticity—not to create a fake-looking “clone.”

    🚫 Don’t force symmetry where it doesn’t naturally exist.

    🚫 Avoid warping, pinching, or unnaturally stretching parts of the product.

    🚫 Stay away from edits that make products feel sterile or “too perfect”—buyers can tell.

    Get it perfect, every time

    Symmetry isn’t just about making your photos look good—it’s about building trust and driving sales. In ecommerce, symmetry is a small investment that delivers a big payoff.

    Ready to sharpen your product photos with perfect symmetry? At Path, our expert editors specialize in balancing precision with authenticity. We’ll polish your product images so they feel clean, credible, and irresistible—all with quick turnaround times, industry-leading accuracy, and deep ecommerce expertise.

    Perfect your photos with symmetry

    Simple pricing for stress-free, pixel-perfect photo edits tailored to your needs



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  • Instagram Trying to Lure New Users in with Cash to Creators

    Instagram Trying to Lure New Users in with Cash to Creators


    You might think everyone is on Instagram. It certainly feels that way sometimes and perhaps it is in Meta’s best interest to promote this. Or at least posit the idea as an inevitability.

    blue red and green letters illustration
    Blue red and green letters illustration of social media icons. Photo by Alexander Shatov

    Well, you’d be wrong because apparently there are enough people not on the platform to warrant paying creators to bring new to Meta’scrown jewel.

    That’s not a new business tactic, but it’s sort of novel for social media which is probably why it is just in a beta testing phase at the moment, FStoppers reports.

    When you consider some of the recent legislative action in the States, there is some incentive to push forward such a program.

    Creators basically have users sign up via a link and are then paid per sign up or after 1000 “qualified taps.” Successful promoters can earn up to $USD 20,000, the website reports. Naturally, it’s going to be hard to reach that level but there are certainly some accounts that could blow past that requirement with ease given their scale and reach.

    This new strategy would seem to be in direct competition with TikTok’s and YouTube who have similar programs, highlighting the intense competition in the social media space.

    You might recall some time back there was talk of banning TikTok in the United States. While that hasn’t gone anywhere, it did spur a kind of blood-in-the-water approach by rivals to scoop up users left behind if TikTok were banned.

    And while that didn’t happen, the race to secure as many users as possible continues, even while it becomes increasingly harder for creators to make money no matter what the platform.

    Any thoughts on this strategy are welcome in the comments.

    Check out some of our other photography news at this link.





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  • Environmental Photography Award 2025 Winners Announced

    Environmental Photography Award 2025 Winners Announced


    Overall winner – “Unseen Unsung Heroes”: Winner, Ocean Worlds by Angel Fitor

     

    The 2025 Environmental Photography Award winners have been announced—and the Grand Prize Winner is an intriguing underwater image. Shot by Angel Fitor, the winning photo in the Ocean Worlds category, called “Unseen Unsung Heroes,” is a fascinating capture of polychaete worms flushing sand out of their burrows on a seagrass bed in the Spanish Mediterranean. The worms maintain oxygen circulation in the upper layers of sediment, a crucial role that allows a whole ecosystem to thrive under the substrate. At a global scale, the unsung activity of these perpetually hidden worms has significant consequences. Fitor says his winning shot “portrays the silent actions of humble creatures that nonetheless have a pivotal influence on the entire Mediterranean marine ecosystem—an ecosystem upon which we, in turn, depend.”

    Honoring photographers who raise awareness about environmental issues and spotlight environmental challenges, the annual Environmental Photography Award was founded in 2021 to celebrate the Prince Albert II of Monaco Foundation’s 15th anniversary. This year, a prestigious jury of environmentalists, conservation photojournalists and filmmakers—including well-known names Ami Vitale, Aaron Gekoski and Ralph Pace—selected winners in five categories: Polar Wonders, Into the Forest, Ocean Worlds, Humanity versus Nature, and Change Makers: Reasons for Hope. Impressively, Fitor also won the Change Makers: Reasons for Hope category with an image showcasing a baby loggerhead sea turtle in a Spanish recovery center. Two more of his images were shortlisted in the Ocean Worlds category. In the Polar Wonders category, the winning image was also shot underwater: Galice Hoarau’s capture of a lion’s mane jellyfish in the frigid waters of Greenland.

    To see the full gallery of winners, head over to the Environmental Photography Award website.

     

    “Training Day”: Winner, Change Makers: Reasons for Hope by Angel Fitor

     

    “Jellyfish and Iceberg”: Winner, Polar Wonders by Galice Hoarau

     

    “The Passenger”: Runner-up, Ocean Worlds by Pietro Formis

     

    “Coho Salmon in a Log Structure”: Runner-up, Into the Forest by David Herasimtschuk

     





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  • Alastair Johnstone-Hack – A Photo Editor


    A school playground in the neighbourhood of the Belchatów coal-fired power plant. Kleszczow, Poland.  November 14th 2023.

    Heidi: Archival and historical records play an important visual role in the future of accountability – who did what, when, and with what impact? What type of photography are you looking for to support these themes?
    Alastair: Absolutely, and photography can bring this kind of accountability to life in ways that words and data can’t. At Climate Visuals we are predominantly working with photojournalistic imagery, prioritising photography that tells real stories and engages, educates and informs audiences. 

    In the most obvious sense, photography can powerfully highlight what is going on, raising awareness and driving public concern. This could be in an immediate, more news focused context, or over a longer period of time. With the latter, the value really comes through in the power of images to show a change over time, to make clear what has happened, changed, been lost or damaged. Some of these changes may be visibly dramatic and obvious, but they could also be more discreet, happening at a scale or pace not immediately visible day to day. In both instances, photography can be a powerful tool in recording and archiving, and in highlighting and proving a reality. 

    To maximize this potential for engaging audiences we are often looking for images that distill wider issues into tangible, relatable human-focused stories – what was the effect on a community? How did that community adapt to the changes? We’re also looking for images that go beyond overly familiar visual stereotypes and tell stories in new, compelling ways. We are now all familiar with images of polar bears clinging to melting ice, forest fires sweeping across hillsides, and smokestacks pumping out pollution into the air – and there’s no doubt that these photographs have powerfully contributed to the public image of climate change. But it is our responsibility as photographers and picture editors to build on this and seek new ways of telling these stories and to continue to develop how we visualize these issues. Think about how complex, intersecting issues can be distilled into tangible stories, how your audience might approach an issue and what kind of imagery they are likely to respond to. 

    Photography has the potential to fulfill an evidentiary role and then go further, going beyond literal illustration to demonstrating to an audience why something matters. We are looking for photography that can do this – telling the stories of what is happening and then providing a compelling narrative for the viewer to engage with. 

    Abandoned homes along the only road traversing Isle de Jean Charles. Home to the Band of Biloxi-Chitimacha-Choctaw Indians that have inhabited this narrow island since the 1830s. Located in the Terrebonne Parish, LA, the island and its residents have been in direct threat from hurricanes and sea level rise, which has led to a controversial resettlement project for the community. The increased and consistent threat of climate related events for the island has resulted in a majority of residents moving away, with only 5 families remaining on the island. February 8, 2020. Photo credit: Juan Diego Reyes / Climate Visuals

    Proof of degradation, before and after comparisons and human rights angles come to mind, what else?
    All of those themes are very important. I’d add highlighting the impacts of climatic changes both locally and globally, the inequality of how impacts are felt, and foregrounding any systemic issues at the heart of a story.

    I’d also say that connecting all of these angles into a compelling narrative is an essential role for photography. From an editorial perspective, photography presents a powerful opportunity to knit all of these elements together, again coming back to the idea of helping audiences to engage with what is going on, why a story matters, why they should stop scrolling and engage in more detail, and why this subject deserves their concern. In distilling complex issues into tangible stories, photography can play a vital role in taking climate storytelling out of the abstract, humanising technical details and building a compelling, relatable sense of why stories matter. 

    What examples came across your desk recently that felt powerful to you?
    We recently worked on a project looking at the effects of air pollution on communities in Indonesia, Poland, South Africa and the UK. In South Africa, photographer Gulshan Khan made some great work with communities in the Highveld region, showing the serious health effects of air pollution in the area. These effects were part of the so-called Deadly Air Case, where the poor air quality over the Highveld Priority Area was deemed a breach of residents’ section 24(a) constitutional right to an environment that is not harmful to their health and well-being. These photographs, combining striking portraits of affected individuals with documentary images of daily life and compelling general views really tell the story of the effects on the local community.

    Maria Nkosi* demonstrates how she uses a few times a week for her asthma at her home which is a street away from a mine in Clever, Witbank, Emalahleni, South Africa, on November 28, 2023. In 2021 the High Court in Pretoria confirmed a judgement in what was called the Deadly Air Case, that the poor air quality over the Highveld Priority Area is a breach of residents’ section 24(a) constitutional right to an environment that is not harmful to their health and well-being.  *not her real name. Photo credit: Gulshan Khan/Climate Visuals

    Samuel Nkosi* walks through a plot of land next to a mine where he farms vegetables which he donates to the church in Witbank, Emalahleni, South Africa, on November 28, 2023. *not his real name. Photo credit: Gulshan Khan/Climate Visuals

    A map of the Vosman area drawn by founder Vusi Mabaso hangs on the wall of the offices of Vukani Evironmental Movement (VEM) discuss the issue of informal miners called Zama-Zamas at their offices in Witbank, Emalahleni on November 28, 2023. VEM is a non profit organisation that was established in 2016, focused on environmental justice issues like Air Pollution, Climate Change and Energy, Water and Sanitation. Photo credit: Gulshan Khan / Climate Visuals

    Similarly, in Indonesia, photographer Aji Styawan photographed taxi driver Istu Prayogi in Jakarta who was part of a group of residents of the city who filed a lawsuit relating to air pollution problems. In portraits and reportage of daily life, these images help to ground an expansive problem in real world, relatable stories.

    Istu Prayogi (58) working as an online taxi driver, looking for passengers amid the traffic in Jakarta, Indonesia, on November 16, 2023. Every morning he coughs and spits out ripples of thick blood, affected by the air pollution. In 2016, Istu was diagnosed with respiratory problems, referred to as Acute Respiratory Infections (ARI). In August 2019, Prayogi as part of a group of 31 residents who are members of IBUKOTA (Capital) Coalition filed a citizen lawsuit to the Central Jakarta district court related to air pollution problems. They sued the President of Indonesia, the Minister of Health, the Minister of Transportation, Minister of Environment and Forestry, Governor of Jakarta Capital Special Region, West Java and Banten Province. One of their demands is regarding improving regulations for handling air pollution in Jakarta and its surroundings. Photo credit: Aji Styawan/Climate Visuals

    Away from our work, I thought that Chris Donovan’s photography of St. John, New Brunswick, recently featured in the New York Times, was a standout example of the power of deeply reported visual storytelling to communicate complex, intersecting stories to an audience and I was really pleased to see the work given the space to tell the story in this way. 

    Ewa Pisarzowska worked for over 25 years in the coal mines and salt extraction industry in Rybnik. She lost work during the pandemic and so did her partner, they soon could no longer afford to rent an apartment and for a few months lived at their friend’s place. Recently they rented a studio apartment with central heating, but without furniture. They struggle to pay for food or electricity. Ewa sometimes helps at the “Wspolny Stol” center, she looks for food, still edible but not for sale, in dustbins near big grocery stores. To save money on electricity and still know what is happening in the world she often uses TV as the only source of light in the house.  Rybnik, Silesia, Poland. December 14 2024. Photo credit: Kasia Strek / Climate Visuals

    While photography could be a game-changer for climate litigation, there are real, structural, and even ethical barriers that prevent the kind of visual storytelling and documentation that would truly support justice-centered climate work. What do you see as the biggest barriers?
    Firstly, time and money. Much of what Climate Visuals advocates for has detailed, in-depth, photographic storytelling at its heart, which as we all know is often expensive and time consuming to produce and all too often out of reach for many. Relatedly – display space. This kind of photojournalism needs to be afforded the space on publication to get into the detail and hold a narrative structure. Whilst there are outlets publishing fantastic, long-form and in-depth, visual reporting, the opportunities for this are only ever decreasing, whilst all the while the dominance of single-image distribution via social media grows. This is a challenging environment for the kind of imagery our evidence tells us audiences want to see. 

    Interlinked with these three challenges is the appetite for a less literal, limited and illustrative role for photography in the coverage of climate change. As above, much of what our evidence base encourages becomes more possible when photography’s role in storytelling is not restricted to place-holder, generic images at the top of web articles and in social media thumbnails. Whilst digital platforms provide near limitless opportunities for complex and in depth visual storytelling formats, all too often comprehensive reporting is accompanied by generic, familiar imagery and the potential for compelling and engaging photography is missed. 

    As a photography industry we need to continue to push for the expanded role that I’m sure we all believe images should fulfill. We need to seek evidence and rationale for this expanded role to build that justification – be it research evidence like at Climate Visuals, or case studies of high performing exemplary content through audience metrics. It is with these kinds of insights that you can build a case and achieve the necessary buy-in. 

    Beyond those structural barriers, I would highlight a couple of other key issues, firstly the safety of participants. This must be at the heart of any considerations about visual coverage of climate litigation and include the full spectrum of potential image uses into the future. Appearing in imagery and being linked to litigation could bring with it significant personal and community risks for participants. Truly informed consent and frank, detailed and empathetic conversations including all available information with any potential participants is essential. Added to this is the ethics of using individual stories to represent wider, more systemic issues. This needs to be carefully considered on a case by case basis, and individuals and their stories need to be appropriately protected, for example with clear limitations on how, where and when imagery can be used. Ensuring that a diverse range of perspectives contributes to the visual coverage is also key. As commissioners and photographers we must collaborate with communities in telling their stories, seek to work with photographers connected to the stories, locations and contexts they are photographing and prioritise expanding the diversity of perspectives seen by audiences. Only by doing this can the full potential for engaging, empathetic and ethical, justice-centered climate visual storytelling be realised. 

    Visual evidence-based imagery can serve as critical documentation in legal cases – how are you verifying these images are not manipulated?
    Climate Visuals works to, and promotes, photojournalism industry best practice with regards to image manipulation. With commissioned work we are collaborating with trusted photographers who know, understand and actively represent the values and ethics that underpin our work. With submitted images we work with a set of submission guidelines that include standards for manipulation as well as ethical best practice. In addition to these safeguards we carry out verification checks on imagery through a mix of processes including OSINT analysis of content, scenes and locations, fact checking of details and caption information, and working with trusted local partners to confirm image and story details. 

    We also prioritise accompanying images with detailed caption information and encourage its inclusion when images are used to ensure that further detail, context and nuance accompany the images.

    The solar park located outside the village of Feldheim, Germany on February 21, 2023. The park produces  enough energy to meet the yearly electricity demands of approximately 600 households consisting of four individuals each. Feldheim is the first village in Germany to be completely self-sufficient in energy. With the help of wind energy, photovoltaics, biogas, biomass, a regulating power plant and a local heating network, the village covers its own needs. The large amounts of surplus energy generated in the process are fed into the public grid. Photo credit: Ingmar Björn Nolting / Climate Visuals

    What role do you see photography playing within political activism to support the themes of climate change and justice?
    Photography can play an important role in helping audiences understand and relate to complex issues. From performing an evidentiary role, recording and highlighting what is happening around our planet, to driving public concern and opinion, there’s a long history of photography playing a powerful role in the issues of climate change and justice. In our ever increasingly image-saturated world I still believe that photography has an essential role to play here, but I do think that the way in which it can play this has changed. I believe that the potential for single photojournalistic images to take on ‘iconic’ status and go on to represent whole issues is now greatly reduced, the volume of new imagery being produced and consumed, and the speed of its consumption, is just too great. Instead, photography’s power as a tool for in-depth, empathetic storytelling, across different platforms and use contexts, should be prioritised. In a highly competitive visual environment, compelling visual reporting presents an opportunity to capture audiences’ attention, inform and build understanding, concern and empathy. To do this however, photography’s role in telling stories of climate change and justice needs not to be restricted to pure illustration, but instead to have the scope and freedom to tell these stories in depth, from a diverse range of perspectives, and with adequate space on publication. Only then can photography fulfil its full potential to humanise complex issues and build empathy, ground stories in a reality that audiences can relate to, and build a weight of evidence behind concerns. 

    I also think photography can play an important role in helping audiences to visualise a future. It can show how a situation could be improved, how a community elsewhere came together and solved a similar problem, and what opportunities could come were a cause to be fought. Photojournalism’s role in telling constructive stories shouldn’t be overlooked – we know from our research that images of climate change impacts are very emotionally powerful, but they can also overwhelm audiences. One way to combat this is to pair them with images highlighting tangible, relatable actions that audiences can take, or visual reporting that shines the light on ‘what happened next’ – it’s vitally important to record and show the devastating impacts of climate change, but don’t stop there, seek ways to demonstrate future potential through imagery too.

    Firefighters are surrounded by a scorched landscape as they continue to work to tackle a large moorland wildfire in the Goyt Valley, near Buxton in the Peak District. Derbyshire, England. 3rd May 2025. The blaze caused extensive damage to vegetation in the area. Credit: Alastair Johnstone-Hack / Climate Visuals 

    Rachel cycles her children to school on a cargo bike, through busy traffic, in Didsbury, Manchester, UK. 2nd February 2024. Photo credit: Mary Turner / Climate Visuals

    How did you get involved in Climate Visuals and what are your core themes?
    I came to Climate Visuals from my previous role as Deputy News Picture Editor of The Times and The Sunday Times newspapers in London. Before that I was an agency news photographer in south west England. I have long been a keen follower of the work Climate Visuals was doing to combine research insight with practical, usable guidance and resources, and jumped at the chance to get involved. 

    At the heart of what we do is our evidence base – this underpins our guidance and the resources that we provide users. It is founded in an original piece of research looking at audience responses to different climate images and led to our 7 Climate Visuals Principles. Since then, we have continued to expand our understanding through further projects, including ones focussed on photographing the ocean and climate link, diversity in images of England’s green and natural spaces, best visual practice for working with those with, or who are from, Indigenous and forest communities of Central and South America, and guidance for photographing extreme heat.
    Alongside our guidance resources we run an image library which contains thousands of images that exemplify our findings. Many of these are available through licences that allow for free non-profit, editorial and educational use – making compelling and engaging images of climate change available for those who often find them out of reach. You can browse the library here.

    If a photographer wanted to submit images, are you centered around specific themes?
    I’m always interested to hear from photographers and see any work people think we might be interested in. Our thematic focus depends on the specific projects that we are working on, but broadly I’m always excited to see images and stories that fulfil our guiding principles/evidence and tell new, compelling environment and climate stories. Whilst we aren’t always able to accept submissions, I am always seeking to expand our network and awareness of photographers working on climate and environment stories in case the opportunity arises for collaboration.  

    How does the funding work and is there any assignments, or is this all submission based?
    It depends on the project we’re working on – we work with a mix of commissioned assignments, such as with this project on air pollution, and submissions such as with our Ocean Visuals and Visualising Climate Change initiatives. For updates on what we are currently working on you can follow us on social media @climatevisuals.





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  • Isotta Shipping New RED64 Strobe

    Isotta Shipping New RED64 Strobe


    Isotta is now shipping its new RED64 strobe, which the Italian company had on display in their booth at the ADEX Singapore dive show in April. With an anodized aluminum body sporting Isotta’s signature red paint, the RED64 features a circular flash tube, promising a smooth, even light beam. The strobe has a guide number of 22 and a color temperature of 5,300ºK. Flash power can be manually adjusted in 10 increments, from GN 22 to GN 1.

    According to Isotta, at GN 8, the strobe can keep up with burst shooting at 6fps, and when fully charged, the strobe achieves 300 flashes at full power. The company says the strobe offers high-speed sync (HSS) compatibility with Sony, Canon and Nikon cameras. Powered by eight rechargeable AA batteries, the strobe can be triggered fiber-optically or electrically via its S6 bulkhead.

    Available now from retailers such as Backscatter, the Isotta RED64 costs $1,500.

     



    When purchasing underwater photography equipment like the products mentioned in this article, please support DPG by supporting our retail partner—Backscatter.com.



    PRODUCT INFORMATION

    Isotta Strobe RED64

    TECHNICAL DATA

    • Red color anodized aluminum body;
    • Coupling ball diameter 25 mm ;
    • Two connections: 1 fiber optic and an S6;
    • Servo flash function;
    • Power 230 Watt;
    • Guide Number 22 underwater with ISO100;
    • Instant recharge (at half power);
    • 300 flashes per full power charge;
    • Color temperature: 5.300 ºK;
    • 10 manual adjustments for flash power;
    • HSS for Sony, Canon and Nikon;
    • Full power white, half power white or red focus light;
    • Up to 6 fps with guide number 8;
    • Circular lamp with metal parabola;
    • Double O-Ring seals on all buttons and removable parts;
    • 8 rechargeable AA NiMh batteries, removable and replaceable by the user;
    • Flash completely waterproof even with the battery compartment open;
    • LED indicator for flash ready, mode, mode change and battery status;
    • Working depth: 100 meters;
    • Weight in water: 230 grams;
    • Weight in air: 1500 grams;

    SPARE PARTS

    • 4467 – O-ring set for maintenance for RED64 flash;
    • 4367 – Battery holder;
    • Battery cap;
    • 4504 – S6 cap;
    • Ball diameter 25 mm;
    • Fiber optic bushing bodies;
    • Fiber optic cap;
    • Protective O-ring set for RED64 flash;


    WHAT IS INCLUDED

    • RED64 strobe;
    • Ball 25mm;
    • Replacement O-ring kit;
    • Porta batterie interno (batterie escluse);
    • Silicone lubricant 15gr / 0,5 oz;
    • Warranty: 2 years manufacturer’s (excluding batteries);





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  • US State of Texas Bans Social Media for Everyone Under 18

    US State of Texas Bans Social Media for Everyone Under 18


    There’s a lot of debate over the impact of social media, good or ill, on society.

    red curtain near brown wooden chairs
    Red curtain near brown wooden chairs in court room setting. Photo by Jackie Hope

    But there are rarely any real measures launched to combat it and this might be in part due to how lucrative it is.

    That’s all about to change, at least in the state of Texas in the USA.

    A recent proposed law will ban social media accounts for users under 18 in a measure that is somewhat akin to the prohibition against purchasing tobacco that many states have in place.

    Is social media as dangerous to the health of young Texans as tobacco? It would seem so, and there’s more than just anecdotal evidence to underpin this.

    But back to this being a big industry: It remains to be seen whether or not this survives the Texas Senate. The state would not be unique in a ban of some form but would pioneer new avenues in terms of age. Currently, Florida bans social media accounts for users under 14, PetaPixel reports.

    As we have documented on this blog multiple times, social media does not promote the best behavior or choices. Even so, it is a massive industry that has made many people, some younger creators included, very rich. Perhaps a ban is too extreme but a viable middle ground isn’t really forthcoming. Part of this might be a lack of imagination on all our parts, but a large part of it is probably just due to the inertia of how things are. We can’t imagine a world without it, but we also need a world where it is a little more under control than it is now. How to thread that line is a question for the future.

    Any thoughts you might have on the influence of social media on society are welcome in the comments.

    Check out some other photography news at this link.





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  • Food Images For A High-Profile Cross-Promotion – A Photo Editor


    By Bryan Sheffield, Wonderful Machine

    Each month, we explain a recent cost estimate, contract, or purchase order in the form of a Pricing & Negotiating article. By redacting the names of the photographer and the client, we can share useful information that would otherwise be confidential. You can read more about our Pricing & Negotiating services on the Consulting Services page of our website.

    Concept: 1 day of Food/Drink, Still Life/Product Photography
    Licensing: Perpetual Exclusive use of 10 images for two parties and Web Collateral use of 10 images for five years for a third party
    Photographer: Food/Drink and Still Life specialist
    Clients: Global Financial Services Brand and Restaurant Group

    Summary

    I recently helped an East Coast photographer create an estimate and negotiate a project for a prominent financial services company. The client was partnering with a well-known restaurant group on a cross-promotion. The client’s creative brief called for “carefully curated overhead and detail shots of plated food and drink, paired with the financial company’s branded items.”

    The shoot was scheduled to take place on a single shoot day at the restaurant group’s test kitchen, conveniently located in the same city as the photographer. The original shot list included multiple food and drink setups, and the photographer planned to create two sets with different lighting styles, moving between them throughout the day. The client would provide the food, food styling, props, hair stylist, makeup, wardrobe, and wardrobe stylist.

    The deliverables specified 10 final images. The client requested exclusive, perpetual, unlimited use of the images to promote their services across various platforms. The intended use included web ads, OOH placement in three East Coast cities, and large-scale wall ads in several airports. Additionally, the client wanted the company supplying the plates and glasses to be able to use the images on their social media for 5 years.

    Fees

    We allocated $23,500 for combined Creative/Licensing Fees. Based on the scope of work and the client’s intended use, we felt that a $2,500 Creative Fee and $21,000 for licensing the 10 images was appropriate, though likely at the higher end of the client’s expectations. We also offered the option to license additional images for $2,500 each, including up to two hours of retouching.

    For the five-year web collateral license for the plate and glassware company, we budgeted $1,750 for the 10 images. We knew that charging $175 per image was pretty low, but the photographer wanted to extend this courtesy to the client. It was important for the photographer to impress the tableware company and work to build a good relationship for the future. Additionally, the photographer did not charge separately for their tech scout day and simply bundled it into their Creative Fee.

    Crew

    We included a first assistant at $650/day and a Digitech at $900/day. These rates were consistent with rates in this city and aligned with what the photographer had previously paid their crew.

    Equipment

    We allocated $2,200 for camera, lenses, lighting, and grip rentals. The photographer planned to use their own cameras, lenses, and lights while renting additional specialty modifiers, grip equipment, and a few surfaces they had in mind for the project. We also included $700 for the Digitech workstation and $320 for a couple of hard drives.

    Misc

    Although there are times when we bill separately for liability and worker’s comp insurance, in this instance, we chose to bundle that cost into the Creative/Licensing fees (though we kept the line item to show the client that coverage was being provided).

    Post-Production

    We budgeted $500 for the photographer to perform a first-round edit with basic color & contrast curves and $3,000 for retouching the 10 images, including up to 2 hours per image. The photographer would handle the retouching themselves.

    Results

    We heard back from the client the same day, saying that the estimate was accepted and they wanted to move forward. We scheduled a creative call for the following day. During the call, the client requested an updated estimate for 16 final images. While the shot list remained the same, they wanted a few additional images from some of the scenes. We knew the “hero” images hadn’t changed — they simply wanted more variations and angles from each scene to use as support imagery. We took this into account and submitted a revised estimate. The only adjustments we made were to the Fees and Post-Production sections, outlined below.

    Fees

    We allocated $32,000 for combined Creative/Licensing Fees, considering that these were not new scenes but additional support images around the hero shots. The increase of $8,500 for the six additional images felt fair to both me and the photographer. We also updated the five-year web collateral license for the plate and glassware company to include the six extra images at the previously established per-image rate.

    Post-Production

    We updated the retouching fees to $4,800 to cover the six additional images.

    Update

    The client reached out to let us know they still wanted to move forward, but the new total exceeded their project budget. They requested that we bring it closer to $35,000. They also wanted us to reduce the third-party plates and glassware company’s use to two years and limit it to five images. Since the adjustments would only involve the fees, I suggested to the client that we could reduce the costs if we could lower the use duration to three years and remove the exclusivity. The client didn’t confirm whether this was possible but asked to see an updated estimate. This third estimate included adjustments to the licensing description, Licensing Options, and Fees sections, while all other line items remained unchanged.

    Fees

    We allocated $23,500 for combined Creative/Licensing Fees, which would cover unlimited use of up to 16 images for three years, and removed the previous exclusivity provision. We updated the web collateral license for the plate and glassware company to $625 to cover two years and up to five images.

    Results

    The client accepted the estimate, and the project took place a few days later. The photographer called me that night, saying, “It was awesome, man. Everyone was great and appreciative.” After the shoot, the client expressed their gratitude, saying, “Thank you for an incredibly fun partnership on the shoot earlier this week. It was a pleasure to collaborate with you and the team as we begin to bring this experience to life!”

    Shortly after, the client submitted an image order nearly three times larger than what was included in the original estimate. We reminded them that the additional fees would be $1,600 per image, as outlined in the estimate. In response, the client reduced their order to 16 images. Although this was a bit disappointing for the photographer, they were still very pleased with the outcome. The final retouched images turned out beautifully and the client launched their campaign in December 2024 ahead of holiday season travel.

    Follow our Consultants @wonderful_at_work.





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  • Real Photographers Do What?

    Real Photographers Do What?


    Of all the prescriptive nonsense I hear about making photographs, the idea that “real photographers shoot on manual” has to be the most tiresome. As if burdening photographers with an even greater sense of obligation to the shoulds and the should-nots has ever led to greater creative freedom, less rigidity in our work, and more powerful photographs.

    I’ve heard similar assertions about shooting in RAW (you must). And not cropping or using burst mode (you must not). And not using Photoshop to ___________. You can fill in the blank yourself because here, the so-called purists give us so many options from which to choose, but no matter what you put there, someone is going to put you on their naughty list without ever pausing to ask why you’re doing it differently.

    Let’s set aside the notion that there is such a thing as a “real” photographer; you are a photographer if you make photographs. Full stop.

    You might be a new photographer or an experienced photographer. You might be a lousy photographer or an inspired photographer. There are probably a million ways to categorize us, but real? As opposed to what? Imaginary? Fake? Is there a point to this kind of thinking? I need a drink.

    Well, there is a point, and it’s that some people can only feel as though they are special by putting others down. They can only feel “in” by forcing others out. After all, if we’re all special, then no one is special (also nonsense, but that’s not what this is about. Focus, David!).

    I’m not interested in what kind of photographer you are, though I’m interested in you as a photographer. I hope you’re fulfilled and love what you do, and that your photographs are getting stronger and feel more and more like your own.

    I’m not overly concerned with how you make your photographs, so long as you’re happy doing it and it’s truly working for you. I shoot in something like full-manual mode with Auto-ISO and a liberal use of EV compensation, so I’m not sure whether or not I’m a real photographer and allowed to weigh in on whether you are or not. But I do know how to use my camera and make it do what I ask. If “real” photographers do anything, it is that.

    Here’s my advice: shoot on Manual all the time. Or shoot in Aperture priority sometimes and Shutter priority sometimes. Hell, be reckless and push the dial to P now and then! Do what works for you.

    What matters is that you have control of the camera while also being sensitive to the moment and still having the mental bandwidth to think about composition and what the light is doing. Do that.

    If you need the camera to do some of the thinking for you while you tend to the decisions that make for stronger compositions, that’s a good choice. One day, that creative thinking will come a little easier, and you might long for a little more control over the camera’s decisions. Or you’ll figure out how you like to use the tools of your craft in your own way.

    I like things simple: manual mode with auto-ISO and EV compensation to dial things in more precisely. This works for me for what I do right now.

    And so long as I’m confessing my way out of the real photographer’s club:

    • I have no idea what my metering mode is and haven’t for over a decade—I just look at the histogram. I could look at my camera and find out, but that knowledge would enrich neither of us.
    • I don’t know what my focus mode is. It’s continuous and uses tracking—that’s what I know. It’s what I like, and I never change it (though I know how to do so if I had to). It works for what I photograph and how I like to use a camera.
    • I hate straps and have been told that not using one is reckless. A real photographer would at least use a wrist strap, right? I don’t like them, either. They slow me down. I’ll put one on if I have to—if I can find it.
    • I’ve been told the same about my indifference to UV filters and lens caps (though you can pry lens hoods from my cold, dead hands).
    • More often than not, when I bother to use one at all, my tripod is a little wonky.
    • I clean the front of my lens with my shirt, when (and if) I clean it.
    • Speaking of cleaning, my sensor often looks like someone spilled kitty litter into my camera while the lens was off, which is not the only reason I tend to shoot wide open, but it’s a reason. I get them cleaned once a year, and that’s enough for me.
    • My camera bag can be a mess; the dividers are all over the place, and they change all the time, if I even bother using them. Half the time, I just use a Buff, lens cloth, toque, or a pair of gloves to keep bodies and lenses from banging into each other. If my gear gets banged up, it’s because I’m using it for the purpose for which it is made.

    I’d hate to have a real photographer weigh in on any of this. But if you’re going to judge me at all (I’d really rather you didn’t; don’t you have photographs you could be making?), then judge me on my photographs.

    None of the sins I’ve mentioned gets in the way of creating the photographs I want to make. But fussing would. So would an unexpected lens cap. Or succumbing to the pressure to practice my craft in a way that just isn’t me.

    So much of the advice I see aimed at photographers could be gathered up and bound into one volume called Adventures in Missing the Point. There are no real photographers (to the exclusion of others) any more than there is a single right way to do things that qualifies you to be one.

    What matters is that you learn to make the kind of photographs you want to make, and to do so with greater creative flow and control. It matters that you be open to new ideas and techniques, but as creative options, not as obligations.

    I’m not saying throw your lens caps away or don’t learn to shoot on manual if you think it might give you more control. And, yes, cleaning your lens with your shirt is generally considered less than ideal practice (don’t look at me like that; you do it, too). But I am saying it probably won’t get in the way of you doing the work your soul loves (which I am very much tempted to add is probably the only thing real photographers are universally concerned with).

    Think in terms of possibilities, not prescriptions. We’re all trying to create something different, and there can’t possibly be only one path to do so.

    For the Love of the Photograph (and those who make them),
    David

    The biggest challenges for most photographers are not technical but creative.  They are not so much what goes on in the camera but what goes on in the mind of the person wielding it.  Light, Space & Time is a book about thinking and feeling your way through making photographs that are not only good, but truly your own. It would make an amazing gift for the photographer in your life, especially if that’s you. Find out more on Amazon. 





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  • Job Opening for Photo Center Manager at Lembeh Resort

    Job Opening for Photo Center Manager at Lembeh Resort



    This is the Big One, folks! Once-in-a-lifetime opportunity? Nah, we’re in DREAM JOB territory here! The lovely people at Lembeh Resort need a new manager for their Backscatter Authorized Photo Center.

    Lembeh Strait needs no introduction, of course. As any macro photographer knows, this narrow strip of volcanic sand is home to some of the best muck diving on the planet and an endless parade of the ocean’s weirdest and most wonderful tiny creatures. (It’s a macro mecca to most, but you can also find spectacular corals, caves and wrecks here.)

    Lembeh Resort takes the needs of visiting underwater photographers very seriously, with comprehensive photo/video facilities, and dive guides with exceptional spotting skills well-versed in what shooters want. It goes without saying, the Photo Center Manager plays an integral role, teaching courses, running workshops, helping solve camera equipment issues, and generally helping guests achieve their best images during their stay.

    If you’re an accomplished shooter with proven teaching experience and you think you have what it takes to be the next Photo Center Manager at Lembeh Resort, check out the information below.

     



    PRESS RELEASE

    Join Our Team as the Photo Center Manager at Lembeh Resort

    Are you passionate about underwater photography and videography, and eager to share your expertise? Lembeh Resort, a premier boutique dive destination in Indonesia, is seeking a dedicated Photo Center Manager to lead our esteemed facility.


    Position Overview:

    The Photo Center Manager will be instrumental in enhancing our guests’ photography experiences. Key responsibilities include:

    • Providing expert guidance, coaching, and troubleshooting to guests on underwater photography and videography techniques and equipment;

    • Managing office tasks and daily operations at the Photo Center, including equipment maintenance, sales, photo editing, organization of photo library, and inventory management;

    • Conducting photography and videography workshops and courses in our state-of-the-art classroom;

    • Collaborating with our team of marine biologists and dive professionals to ensure a seamless and enriching experience for our guests;

    • Interacting with guests to ensure they receive a welcoming, informative, and comprehensive service throughout their stay;

    • Helping to devise and implement Lembeh Resort marketing efforts; and

    • Creating topside and underwater content for the promotion of Lembeh Resort through social media and other channels.


    Qualifications:

    • Proven experience in underwater photography and videography, with a robust portfolio.

    • Strong teaching and coaching abilities, with prior experience leading workshops or courses.

    • Excellent organizational and managerial skills.

    • A passion for marine life and conservation.

    • In addition to underwater photography and videography experience, topside knowledge would also be beneficial.

    • A willingness to learn and continuously develop your skills.

    • Possession of personal camera equipment (and professional familiarity with other makes and models), including lenses and underwater housing, is essential.


    What We Offer:

    • A competitive salary, complemented by commissions.

    • Comprehensive living package, including accommodation, all meals, and a beverage allowance.

    • Visa and work permit from the Government of Indonesia, holiday entitlements, and assistance with relocation expenses.

    • Opportunities to collaborate with leading industry partners and personalities.

    • Regular opportunities to explore and document one of Indonesia’s premier dive locations—the Lembeh Strait—home to world-class muck diving sites and an incredible array of critters.


    Application Process:

    The position is available immediately, following a thorough selection process to ensure the right fit. Interested candidates are invited to submit:

    1. A comprehensive CV.
    2. A cover letter detailing your suitability for the role.
    3. A link to your photography & videography portfolio.

    Please send your application to: gm@lembehresort.com with a subject line “Photo Center Manager Application – [Your Name]”


    About Lembeh Resort:

    Nestled in the heart of the renowned Lembeh Strait, and celebrated globally for its unparalleled muck diving and vibrant reefs, Lembeh Resort offers guests exceptional service, luxury accommodation, and diverse diving experiences. Our Photo Center features extensive display areas, workbenches, an office space, and a classroom dedicated to photography and videography courses. Furthermore, we are the first Backscatter-authorized Photo Center in the region, underscoring our commitment to excellence and our position at the forefront of underwater imaging.


    About North Sulawesi:

    Living in North Sulawesi offers a unique blend of incredible diving, rich culture, and diverse activities. From morning dives in one of the most biodiverse regions of the world to afternoon treks through rainforests or volcano rims, the region provides endless opportunities for adventure. Manado’s modern airport offers convenient flights to destinations like Bali, Raja Ampat, Jakarta, Singapore, and more.


    Shortlisted Applicants:

    Shortlisted applicants will be contacted and asked to complete an application form, and participate in an online interview. Final candidates may be invited to visit Lembeh Resort as our guest (note: travel airfare at the candidate’s expense). Due to the time required for obtaining a work visa, the initial month will be considered a training period, with formal management duties commencing upon permit approval.


    Join us at Lembeh Resort and immerse yourself in a role that blends passion with profession, in one of the world’s most captivating diving locales.





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  • Emotion in Landscape and some Wild Abstractions!

    Emotion in Landscape and some Wild Abstractions!


    Welcome to the Light Stalking community wrap up!

    Throughout the years, landscapes have vastly presented themselves as splendid opportunities to be missed by me; yet, I indulge my eyes with a dollop of landscape imagery once in a while. For this week’s visual treat, Diane took the long-shot and asked for emotion in landscape!

    And as you’ll notice right away while scrolling down, landscapes aren’t fixed to wide-angle crispy clean images. Using fixed telephoto lenses from 50mm and beyond triggers the photographic imagination into looking for unexpected angles and frames. Consider such tight compositions in the wild as ready-made abstract images to be grabbed as you roam.

    Now, for the other way around; wide-angle views require extreme levels of control. From sturdy support —achieved via tripod, monopod or others to scouting, generous compositions demand meticulous planning before they occur. Do mind that if you feel inspired and who knows, even triggered to share some of your takes on emotion in landscapes with us.

    Before diving in, remember this is part of a series on storytelling in a single frame; but is also part of an even larger effort to make this world a more literate place in terms of visual data and language.

    Photo of the Week

    This beautiful shot was posted on the emotion in landscape challenge. True, it qualifies better as a street image rather than something related with landscape, but there’s a huge difference between “emotion in landscape” and “emotional landscapes”. Because one can find emotion within a given context, this visual piece works both-ways.

    Congrats Patrick, thanks for sharing such a high quality photograph with us!

    copyright – Patrick

    Belfast city hall Lawns

    Black and white are the colors of photography. To me, they symbolize the alternatives of hope and despair to which mankind is forever subjected – Robert Frank

    Weekly Photography Challenge Digest

    Thanks again to Diane and Dahlia for pushing our creative boundaries one step forward every week!

    copyright – Wendy P

    BLIZZARD

    copyright – Robert Apple

    Lost in the windswept sand dunes!

    copyright – Wendy P
    copyright – Wendy P

    Sadness

    copyright – davidc

    The road less traveled

    copyright – Deidra White

    Abandoned

    copyright – Deidra White

    Sunset at Saguaro National Park, Tucson, Arizona.

    copyright – Michael
    copyright – Robert Apple
    copyright – Frogdaily

    For contributing, check out the original challenge post!

    A Highlight on the Latest Activity at our Community

    Patrick went full minimal and captured one of the most innovative takes on street photography I’ve seen in a while!

    copyright – Patrick

    Stripped Back To The Essentials

    And speaking of you mate, don’t forget checking out the mono edits started by the master himself:

    copyright – Patrick
    copyright – Patrick

    Steve enjoys the quiet moments before the action, and took these right-on-spot storytelling frames!

    copyright – Lightandshadow
    copyright – Lightandshadow

    And last but definitely not least, have you met David Clare? Swing by and say hi,  thanks Dahlia for retaking this series focused on our talented community!

    Don’t forget to check the photo contest winners for the Essence of Movement which will be published soon; and remember, this month’s photo contest is now open for entries. The theme revolves on “Storytelling in a Single Frame“. Submit  your photos for a chance to win $250 and please don’t forget voting as well. Last but not least, keep an eye out for the Members Picks — the instructions are pretty straightforward:

    Members reference what you might consider a five star photo. Give a call out to the photographer and share their photo even if it lies in the Shark Tank and feel free to give a Critique on why it trips your Trigger. Be sure to mention the photographer and the Thread you saw it in.

    And if you want to make out the most of your Light Stalking user account, make sure to check the latest posts. Also, don’t forget to swim the Mobile Monday Challenge! Last but not least, Check out the current reading throwdown, it has some nice insights and recommendations!

    We’d Love To Hear Your Thoughts

    Our Feedback Forum is a fine place for all those people wanting to grow fast as photographers. Here, you’ll get your work reviewed by well-intended photographers, but you’ll also have the chance of commenting on the work of others. We believe in the power of feedback, and here are the latest shots shared in the pool:

    The Shark Tank is a great place to learn and to discuss, but please read the instructions in order to get a better experience. Share your comments, opinions and doubts on any or all of the images above. We also will be delighted to see some of your own images. Remember all comments are given to the photographs; not the photographers. Also, don’t forget to participate in our upcoming challenge!





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